The partnership evolved as Retail is Details extended its full consultancy services to Khatib for General Trading in acquiring the franchise rights for the esteemed GANT fashion brand for Lebanon.

This strategic collaboration paved the way for the opening of the first GANT store in 1998 on Verdun Street, Beirut's most luxurious avenue known for housing top-tier fashion brands. The store became a beacon of sophistication, introducing Lebanese clientele to GANT's timeless and refined aesthetic.

The collaboration didn't stop there, as Retail is Details and Khatib for General Trading also implemented a shop-in-shop concept at the ABC department store in Dbayeh the following year, expanding GANT's presence in a prime retail location.

This continued success underscored the effectiveness of Retail is Details in guiding and enhancing the retail landscape for Khatib for General Trading, solidifying their partnership as a driving force in introducing premium international brands to the Lebanese market.